Vetted Supply You Cannot Assemble Elsewhere

We target five to eight priority publishers on 12-month category first-look terms — a right of first refusal, not blanket exclusivity — with a 60-day performance exit. The access is earned with settlement speed: publishers on the exclusive tier are paid net-15 from advertiser receipt, with a net-30 floor guaranteed. That is the currency that holds supply against better headline terms elsewhere.

For the advertiser, this means inventory that cannot be replicated by routing around Aurum. For the publisher, it means named demand and reliable cash flow. For the market, it means supply-path consolidation protects Aurum instead of eliminating it — because the only route to this inventory runs through our deal IDs.